Mtn Dew x The Falcon & The Winter Soldier: Dare 2 Dew
Together with The Falcon & The Winter Soldier, Mtn Dew introduces an app that lets ultimate thrill seekers embrace their inner superhero.
Copywriting & Concept Development
Landing Page
The Dare2Dew app gives users hundreds of challenges to explore and attempt, including a daily dare presented upon log in.
TFWS Tutorials
The Falcon & The Winter Soldier characters, Sam Wilson and Bucky Barnes, break down their most epic tricks in these step-by-step instructional videos.
Art Direction: Ebunae Mcbean, Alisha Chugani, Juan Antillano